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How to create consistent brand assets with AI?

Save your logo, colors and image style in your Brand Guide, then turn on Brand Guide when you create images. Start from a Studio template or the same style each time, and save the results to your Library.

Set up your Brand Guide first

Your Brand Guide is where the app learns your look. Add your Primary logo, your Primary color, Neutral color and Text color, and your Image style keywords under the Visual tab. See how to set up your Brand Guide.

Start from a Studio template

Studio has ready-made templates for product photos, infographics, social graphics and more.

  1. Select Studio in the left navigation.
  2. Pick a template, or choose Create image from scratch.
  3. Select Use template.
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The Studio page with Create image from scratch and the first template cards

A template can ask you for reference images. Add one to three from your Library or your device, or select Skip references. Replace any highlighted words in the prompt, then select Generate image.

Turn on your Brand Guide

In the Create image window, open Customization. Add reference images, such as your logo or a past image you like. Turn on Brand Guide so your colors and style guide the result. Then tell the AI in your prompt how to use them.

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The Customization section in the Create image window

Keep your styles the same

Pick the same card in Styles each time, such as Studio Product Shot. Use the same size, such as Square for posts or Banner for headers. Reusing a style and a reference image makes new images feel like part of the same set.

Save and reuse your assets

Studio template images are not saved on their own. Select Save to add one to your Library, or Download all to keep a copy. Images from the Create image window are saved to your Library for you.

In your Library, add tags and folders so you can find assets fast. See how to upload and organize your Library.

Common questions

Will every image look exactly the same?

No. AI makes each image fresh. Using the same Brand Guide, style and references keeps them close.

Can I use my own photos as references?

Yes. Add them under Customization from your Library or your device. Photos from your device are used for that image only and are not saved. Upload a photo to your Library first if you want to reuse it.

What happens if I close a template window?

The app asks "Discard unsaved images?". Save the images you want first.

Related: set up your Brand Guide and create images with AI.

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